News
April 2010 – New Media, New Insights
Another recent addition to Insight Consultants is the dedicated Online
Communications division, which will enable clients to develop effective
and targeted online campaigns in order to build their online presence.
At Insight Consultants, we will make it simple for you, finding the best
and most effective route to a standout online profile to suit your
overall communications needs.
Led by online communications specialist Anne Marie Boyhan, all
communications campaigns at Insight Consultants will now include an
integrated online communications strategy to ensure that we are reaching
all of your audiences and engaging with them, where appropriate. We
recognise that each business or organisation has individual needs and in
order to respond to these needs we will create tailor-made online
strategies.
Michael Parker, Founding Partner of Insight Consultants believes, “It is
clear we are living in a time where new or digital media is becoming
ever more important. We have witnessed its ability to transcend
barriers, be they time, geographic, political or social, and its
potential is yet to be fully seen. At Insight Consultants we will now be
able to offer clients a truly holistic approach to campaigns that will
enable large and targeted audiences to be reached and to deliver results
in a cost-effective manner”.
Anne Marie Boyhan is Online Communications Manager at Insight
Consultants. She has specific expertise in online communications and
public relations, writing for the web, website marketing and traffic
driving, online reputation management and social media.
Another addition to the Insight Consultants team is Account Executive
Lorraine Cronin, who joined the company earlier this year. Lorraine
holds a Masters in Public Relations from Dublin Institute of Technology
and a BA (Hons) in New Media and English from the University of
Limerick.
Previously, Lorraine has worked with the GAA Handball Council where she
was involved in the preparation and launch of the Connacht Handball
Roadshow in 2009 and Dublin Radio Station Phantom 105.2.